This project was to announce and showcase the arrival of the Cream Awards 2018 at Havas London in it’s new home - Kings Cross. The awards feature the top 20 advertising students in Europe. We took the new location as inspiration for the design strategy, creating a double sided invitation poster (which was the envelope itself) complete with an individually stamped ‘ticket’ to the event and also created a book to showcase the work of the students with the visual theme running throughout.

Art Direction and Photography by Jonny Rands, design by Dan Davies.